Who loves max and dad. Who is Mister Max? Monthly income of the Mister Max channel

How much does Mr. Max, a boy from Odessa, earn?

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Mr. Max is one of the youngest and most successful video bloggers. In real life, his name is Maxim and he is originally from Odessa. Maxim has a younger sister Katya, who also has her own blog on Youtube, her nickname is Miss Katy.

Due to the fact that the Mister Max and Miss Katy channels have over several million subscribers, even as children they are already earning impressive amounts.

How much does Mr. Max earn on his YouTube channel?

Of course, they are helped in creating interesting videos by their parents, who shoot videos with their participation every day. Before filming the next video, Andrey and Oksana (that’s the name of the kids’ parents) first purchase everything they need, or think through routes and other plots.

Camera

Perhaps the most interesting point in all this is that for filming videos the camera itself is used, and sometimes even the camera built into the .

But despite this, the videos turn out to be quite interesting and captivating. In essence, children do what they usually do - play, have fun, open gifts or go for a walk.

It is also important that children not only have fun, but also bring a solid income to the family. Don’t forget that on YouTube, for watching videos, there is such a function as. I have already written about this several times on my blog.

That is, you can shoot videos and attract subscribers to receive money for watching videos. Therefore, I think many users are interested in the question of how much Mr. Max or Miss Katie earns.

This information is in the public domain. If you go to an Internet resource like Socialblade, you can easily find out the answer to your question.

Amount of income

At the time of writing, the monthly income from the Mr. Max channel, which has almost five million subscribers (4,900,000), is approximately 55 - 60 thousand US dollars.

And the Miss Katie channel, with 4,700,000 subscribers (only 200 thousand less than Maxim), brings in approximately 40 - 50 thousand US dollars per month.

And together, the family of video bloggers receives more than one hundred thousand dollars a month.

But these are not final figures, since the profitability of channels depends on the number of views of posted videos and is constantly changing.

What is the highlight of the channels?

Let's start with the fact that both channels are aimed at a children's audience and, accordingly, they offer content that is interesting to children.

Therefore, watching video blogs of kids, you can see:

  • Interesting children's experiments.
  • Visits to children's entertainment centers.
  • Tasting sweets or new dishes.
  • Traveling to different countries.
  • Unpacking gifts and kinder surprises.

Unfortunately, Maxim and Katya’s parents do not give interviews, but, nevertheless, they are great. After all, kids have a fun and unforgettable childhood.

Plus, using the example of Mr. Max (Maxim) and Miss Katie (Katerina), you can see that with the right and creative approach to video blogging, there is a real opportunity to earn big money.

However, you should not think that it is easy and simple; if it were so, then everyone would earn such amounts. The whole family has to work hard.

This includes planning your life, drawing up scripts, preparing for filming, a creative approach to ordinary affairs, daily filming - all this requires an investment of effort, time, and money.

Bottom line

If you plan to make money on the Internet by video blogging, then prepare yourself for the fact that you have to work a lot and subordinate your life to certain rules and an appropriate regime.

Determine the target audience for whom you are going to shoot videos, study their needs, interests, and tastes. That is, find out what they will be interested in watching.

Think over the script, draw up a shooting plan, prepare the props, and only after that start filming. The main condition is to shoot new videos with a certain regularity, without making passes due to a bad mood or laziness.

Don’t think about making money at the beginning of your work, focus all your attention on your target audience, that is, you should shoot not for the sake of money, but for the sake of viewers, subscribers, and then, over time, success, popularity, and earnings will come to you.

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Odessa is not only a kind of humor, famous ports and a beautiful sea. This is where children live who can confidently be called the most popular in the world today.

Who are Mister Max and Miss Katie

Interestingly, the names Mr. Max (a five-year-old boy) and Miss Katie (a three-year-old girl) mean nothing to most residents of Ukraine. Their parents try not to spread real facts about their family. But, even despite this, thanks to YouTube, children are known even in the most remote parts of our planet.

Videos for Max and Katie are shot with a simple camera, sometimes even with a regular phone. It would seem that such content will not cause popularity and the desired response. However, in 2015 alone, the videos gained a total number of views of almost 2,500,000,000. In the video, children unpack purchased gifts (such content is especially popular on the channel), go with their parents to cafes and entertainment centers and simply live life to the fullest.

How the channel is monetized

The channel was originally created for the purpose of making money. Moreover, the father of the children, Andrei, planned to do this in such a way that the initial large costs were not required. Channels - clones - were created for foreign audiences. They have the same content, but Andrey adapts promotion and advertising methods to each country.

Before filming a video, the necessary props are thought through and prepared. For example, for the unpacking of Kinder Surprises, a large batch of these chocolate eggs was purchased. They are prohibited in the USA. The fact is that one day a small child choked on part of a Kinder Surprise toy, and a big scandal broke out. It's no surprise that American children now enjoy watching videos of chocolate eggs being unboxed. Bloggers in the States are ready to shell out large sums of money for advertising kinders. Andrey also earns decent money from this.

Interesting facts:

  • Mr. Max and Miss Katie are the richest children - video bloggers in Russian-language YouTube;
  • Soon Max and Katya will become dollar millionaires if the channel continues to grow.

How much do the Mister Max and channels earn?

"Miss Katie"

Mister Max's channel appeared in 2014. By 2016, the number of views exceeded 2,500,000,000. Mr. Max's sister, Miss Katie, is only a few million views behind her brother. So how much do Max and Katya earn from their YouTube videos? It is estimated that children receive about $50,000 each month for both channels.

What is the earnings for one video? On average, Mr. Max's income per video (only on views) is 5,000 rubles. You can get 40,000 rubles per day. This kind of money is the average monthly salary in many regions of Russia.

At Miss Katie's earnings are somewhat lower, and per day it turns out to be approximately 20,000 rubles. This can be explained by the fact that the girl started talking not so long ago, because she is only three years old.

Parents of children try every day to make content better and more interesting. They did everything to ensure that Max and Katya had a happy childhood and a prosperous future life. Most children can only dream about this.

Although not all viewers are positive about Mister Max's parents. Here is a video condemning the parents of popular children:

Today, almost all children aged 3 years and above love to watch videos of “Mr. Max” and “Miss Katie”, because these are famous little video bloggers who present their videos on YouTube. In fact, these are ordinary Ukrainian babes from Odessa, which, thanks to creative parents, have become popular almost all over the world.

Both children’s channels have a huge number of subscribers, more than 10 million, and with all this, the parents did not give a single comment to the press, and little is known about their family.

The press only knows that Max’s dad’s name is Andrey, and his mother’s name is Oksana.

Dad opened channels on YouTube in 2014, and by the end of the year, 1.2 million subscribers subscribed to the Mister Max channel, and 1.3 million to the Miss Katie channel. Over time, Andrey began to focus on one type of advertising for each country.

For example, given the fact that in America it has long been banned from selling, let alone importing, Kinder surprises into the country, threatening a fine of $2,500 for one egg, English children with great pleasure began to watch videos of Katya and Max in which they open chocolate eggs with gifts.

In this regard, dad creates content for other countries that want to pay good money for PR. As a result, behind a very simple cover there is a smart operator Andrei, who is confident in his earnings.

With the advent of 2018, the number of subscribers on the Mister Max and Miss Katie channel has increased significantly and amounts to more than 7 million people. Everyone knows that you can make good money on the channel, therefore, according to experts, the monthly earnings of children and their parents range from 50 to 200 thousand dollars.

And this is not the limit, since, apparently, the family really does not count money, but enjoys life, buying fashionable and high-quality toys, as well as relaxing in the best resorts in the world. By the way, recently the family moved from Odessa to London, Now the kids have somewhere to roam in a luxurious home.

As for the video content, the first videos have been filmed on a phone camera, and subsequent ones on a video camera. The plot also changed over the years - at first the children were busy unpacking fashionable and interesting toys, then they carried out challenges, tasting delicious candies and other sweets.

Also, the family loves to travel to entertainment centers located in different countries. To make this or that video, parents think through every step in advance, purchase products, open parcels, and so on.

The most popular video on Miss Katie's channel is baby's birthday celebration in Dubai, which received more than 68 million views from viewers. This is really a very interesting video, because the parents put a piece of their soul into it.

First, they decorated the room with beautiful balloons in advance, gave Katyusha gifts, and then went on vacation to the best places in Dubai. Adults treat their task as if it were work itself, and children behave at ease, naturally, sincerely enjoying new discoveries.

By the end of 2017, the friendly family had already visited many famous countries and their cities, and had a great time at Disneyland and Legoland.

Many fans of the family would like to see interview with Andrey and Oksana, ask them questions and get answers. They would rejoice at such a discovery, but adults continue to keep the intrigue.

At the moment, the children go to an English school, speak a foreign language very well, and this is a huge credit to their parents. Of course, all the funds earned from the channels are wisely managed by adults, but no one will dispute the fact that children are in charge.

In his free time, Andrei is busy processing the footage, and Oksana comes up with new tasks and interesting challenges, so they never get bored.

During the existence of the channels, the children did not become arrogant, despite the huge amount of sweets they ate and unpacked toys, they remained just as playful and active.

Parents filmed more than 1500 thousand videos, and don’t stop, continuing to attract a huge number of children’s audience to their videos. They don’t look at negative comments, but continue to make their lives and the lives of their children interesting and varied, and they succeed.

Of course, many viewers, especially young ones, envy the richest Russian-speaking bloggers who became millionaires Therefore, they began to imitate them, adding their own interesting stories.

In conclusion, it is worth adding that the parents of Maxim and Katya are great, as they made their children’s childhood truly unforgettable, and, as they say, hit the nail on the head. Moving to London they toys were given away children to relatives and children who live in an orphanage.

If you are a young parent, then you are most likely very familiar with the Youtube channels “Mr. Max” and “Miss Katie”. And if you are also a blogger or marketer, then it is quite possible that you have an idea of ​​how successful these channels are.
For those who don't know: "Mr. Max" And "Miss Katie" are Youtube channels of a family from Odessa, which were launched in 2014. The main topics of the channels are unboxing toys and entertainment. The main characters are brother and sister, 5-year-old Maxim and 3-year-old Katya.
What makes these channels successful? Yes, the fact is that they have millions of subscribers and HUNDREDS of millions of views per month. Many people are interested in how much the channels “Mr. Max” and “Miss Katie” earn with such a number of views. According to the SocialBlade service, monthly earnings from advertising on these channels range from 30 to 600 thousand dollars.

And although SocialBlade has a habit of seriously lying, which was clearly evident not so long ago demonstrated producer of the popular Youtube channel This is Well, I think that these channels bring in an income of several tens of thousands of dollars a month.
Considering that there are millions of channels registered on Youtube, and thousands of them are trying to make a quality product, but at the same time do not have nearly such a huge number of views, the success of the “Mr. Max” and “Miss Katie” channels looks phenomenal.
I tried to figure out what could lead the Youtube channels “Mr. Max” and “Miss Ketty” to success and I will share my thoughts on this matter with you.

1. Not by quality, but by quantity. The producer of the “Mr. Max” and “Miss Ketty” channels, aka the children’s father Andrey, does not worry about the quality of the video at all. The entire video was shot in an amateur format, the editing was done in a hurry, and there is no need to talk about any pre-thought-out scenario. But from September 2014 to July 2016, more than 600 videos were uploaded to the “Mr. Max” channel, and more than 500 to the “Miss Katie” channel. This means that on average, the family uploads 2 videos a day! From here it is clear that the bet was initially placed on quantity. Another question is that in order to daily prepare videos, even if they are not of the best quality, you need to have enough free time - you need to prepare props, children, shoot and edit the video, and post it online. From this we can conclude that the parents most likely initially did not work anywhere and lived on passive income.

2. Target audience. The main audience of the channels “Mr. Max” and “Miss Katie” are children. Parents catch up later. Children are a very good target audience. Firstly, because they have a lot of free time to watch videos on Youtube. Many children watch the same video ten times - hence the huge number of views, which is hundreds of times higher than the number of subscribers. The main interests of children are toys, sweets and entertainment - exactly what is shown on the channels “Mr. Max” and “Miss Ketty”.
Well, plus the modern generation of children are the so-called digital natives, people who were born in the digital era and cannot imagine life without the Internet. They perceive videos posted on the Internet in the same way as we perceived children's television programs.

3. Set up the video characters. Here I will allow myself to quote a member of the Searchengines forum, guru under the nickname time00, with whose opinion I basically agree:

  1. Calm and interesting children who are pleasant to watch, that’s why parents allow their children to watch these videos.
  2. Fascinating videos in which dad and mom participate. They have good diction and it’s noticeable that dad’s “eyes are burning” no less than the children’s. If only children had participated in the video, without dad’s behind-the-scenes comments, it wouldn’t have been the same.
  3. What they show is their lifestyle. They do not try to “play” for the camera, but show their natural life. (Unlike many similar children's channels).

What about promotion?

On the same searchengines.guru forum there is a topic where the parents of Max and Katya are being washed out. They often mention that dad invested in advertising and promotion of the channels and that’s why they were promoted so well. It seems to me that there were no special activities to promote the channels, and there were no investments either. The very fact that the channels “Mr. Max” and “Miss Katie” do not have a beautiful URL (custom URL) tells me a lot.

A quick backlink analysis I did using Ahrefs also didn't provide evidence of any conscious crowd marketing.

In addition, if you look at the channels from the very beginning of their development, you will notice that the number of views for videos increased gradually over time. That is, my opinion is that the channel promoted itself by increasing the number of videos and audience. And with the growth of its popularity, links began to appear on third-party sites, which were posted by the subscribers themselves.
As for investments, perhaps the only investments that are made in this “product” are the purchase of props. Which, in principle, is also not the smallest money. If we take the average cost of a toy for review to be 10 dollars, then it turns out that about 10 thousand dollars have already been invested in toys alone, not to mention trips abroad. However, these investments were not made all at once, but gradually, so they can not be taken into account against the background of projected earnings.

How to make a million dollars on Youtube?

If you want to earn a million dollars on Youtube, the channels “Mr. Max” and “Miss Katie” give you a ready-made recipe - shoot a lot and regularly, experiment. True, the risks are very high, because in order to shoot a lot of videos, you essentially need to concentrate only on this activity, but even then, no one guarantees that your idea will take off. The ideal situation is when you have regular passive income (real estate that you rent out, deposits) and you can afford to do anything without fear of being left without a livelihood.

Should you prohibit your child from watching Max and Katya?

Of course, this is a personal decision for each parent. My opinion is that there is, at a minimum, nothing useful in children watching these channels. On the one hand, the child is busy, he is interested, on the other hand, it turns out that instead of developing himself and living his own life, he watches how others live. It’s probably also wrong to categorically prohibit it, but you can try to switch the child to activities that are more beneficial for him.

What will happen next to Max and Katya?

I think that for several more years (maximum until the children reach adolescence) these Youtube channels will live, and then the older children will have new interests. However, if everything goes well, then by this time they will be provided with complete financial independence, plus they will already be stars - celebrities. Perhaps some of them will go further along the path of video blogging or television. Either way, they will have a good start. So their dad is great! Despite the fact that the video he shoots is complete bullshit in terms of quality, he was persistent and won.

Behind these sonorous names are hidden the most ordinary boy and girl from Odessa - Maxim and his younger sister Katya. The story of Mister Max and Miss Katy began in 2014 with the light hand of the boys’ father, Andrey.

On September 21, 2014, a channel was created on YouTube Mister Max. “Hello friends! My name is Max, I'm 5 years old and we're making a video with my dad. We spend a lot of time outside the house and film all the interesting things on camera. I hope you enjoy watching this unfold. In any case, if you like to watch surprises and toys being unpacked, this is the channel for you! Come back often to see what's new!” - this is how Maxim greeted his first spectators.

A month and a half after the deafening start of “Mr. Max”, a separate channel ( Miss Katy) also appears in Max’s sister Katya. "Hello! My name is Katya, and I am 3 years old, I really love surprises and adore cats. I want to share my joy with you, and my dad, Andrey, helps me with this,” the Miss Katy blog began with this phrase.

How it all began for Mister Max and Miss Katie

The first video of the young blogger Mister Max was not particularly inventive. Almost 3 minutes of the video is devoted to toy dinosaurs and their swimming abilities. Max and his sister, wearing waterproof overalls, happily send rubber toys into the puddle. Probably, many will think that there is nothing entertaining in this game. However, the video received over 520 thousand views.